A talk about our everyday relationships with digital interfaces, by Claudio Guglieri. “Home” is a talk about users’ digital lives and designers’ roles in shaping them for the best. Home, understood as “the place where one lives permanently as a member of a household” is no longer a physical space for a vast group of people. Many of us find comfort in digital environments and use them for work and leisure and sometimes support. This talk aims to dig deeper into that relationship over time and discuss the key factors that will help designers keep and improve that connection between their products and their users.
Claudio Guglieri is a Designer & Creative Director based in Seattle. Claudio is the Design Director at Microsoft Groove and Movies & TV, former CD at Elephant working for Apple, and Design Director at Fantasy Interactive. He's a regular design speaker and a casual writer. Claudio has driven & done hands-on works for amazing brands like Adobe, CNN, Reuters, 23andme, Kayak, EA, Range Rover, Google, Viacom, Behance and Lonely Planet. His work has been featured in magazines including .Net Magazine, Communication Arts, Web Designer Mag, WebDesign Index and prestigious design sites like FastCoDesign, CreativeBloq, Computer Arts, TheFwa and Awwwards. In the past several years his work has been awarded by the Emmy Awards, the One Show Interactive, the European Design Awards, TheFWA and Awwwards among others. As everyone knows, Microsoft is the world's leading producer of computer software and one of the largest and most influential companies in the personal computer industry. In 2005, the company decided to re-brand Xbox Music as Groove and Xbox Video as Movies & TV. Microsoft Groove is a digital music streaming service that offers music streaming through subscription or purchase through the Windows Store and offers a catalog of over 38 million tracks. The app Movies & TV instead allows to watch personal records, movies and videos, to buy or rent films and TV shows, being able to interrupt your viewing on a device to find it later on another.